A program manager is leading a new initiative that involves multiple departments, external partners, and executive sponsors. To ensure ongoing support and alignment with program goals, which communication strategy should the manager implement?
Customize communication methods and messages based on each stakeholder group's interests and influence.
Use regular email updates to keep stakeholders informed.
Schedule monthly town hall meetings to communicate with stakeholders.
Develop a communication plan that addresses key stakeholders.
Customizing communication methods and messages based on each stakeholder group's interests and influence ensures that the information is relevant and effectively received, thereby maintaining their support. Other options do not address the unique needs of different stakeholder groups.
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PgMP
Stakeholder Engagement
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