Developing a new product prototype for market testing is a project because it is a temporary endeavor with a specific goal to create a unique product within a defined time frame. It involves planning, execution, and closing phases distinct from routine activities. The other options represent operational tasks that are repetitive and ongoing: conducting regular equipment maintenance ensures continuous operations, processing daily sales transactions is a standard business function, and delivering constant customer support is an ongoing service.
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CAPM
Project Management Fundamentals and Core Concepts
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